Tracking Matters

Written by Tuesday August 26th 2014

With so much big data and analytics options, tracking digital marketing initiatives can be daunting. Use this scrappy tool set to identify which of your initiatives are working and which are just wasting your money.

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Simplify Your Navigation for Better Usability

Written by Friday August 8th 2014

Your website's navigation is a crucial piece of the user experience. When executed well it will help user engagement and result in a higher conversion rate. This article will give you general guidelines for structuring your navigation to work for your user's needs.

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3 Tips for Beating Facebook’s 20% Rule

Written by Monday August 4th 2014

In the last several months, Facebook has been making small changes to their platform so quickly that it can be difficult to keep up. There have been few changes to the Facebook platform that we have found more annoying than the “20% rule.”

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