Monthly Archives: September 2010

Quick Response Codes and Beyond: Interactive Marketing Takes it to the Streets

A Quick Response (QR) code is essentially a bar-code, a two dimensional image that contains encoded data that can be read by scanning the image with the appropriate application or device. Where does this technology fit in modern interactive marketing? More…

Marketing, Technology · Leave a comment

Why You Need to Notice Usability (and How It Can Make the World a Better Place)

Usability is a key concept in web development. The term is self-explanatory in some ways, but it’s important to know exactly what it means in the web context and also in the larger context of the actual, physical world. More…

Technology, Usability, Web, Web Design · Tagged | 1 Comment

Putting it to Practice: Tips on Business Relationship Management

Has a business relationship ever become tense or soured due to unforeseeable snags in the plan? This tension can be due to miscommunication, falling behind schedule, not having a clearly defined scope of work, and more. If this isn’t familiar,More…

Business Strategy, Management, Marketing · Tagged , , , , , | Leave a comment