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We love launching brands, creating entertaining content and designing smart, friendly websites and applications. We also like to discuss our experiences and advice regarding these topics here on the Brolik Blog.-
Recent Posts
- Responsive Web Design or a Separate Mobile Website
- What is Good Customer Service: Understanding Your Clients’ Emotions to Design a Better Customer Experience
- Responsive Design in the Real World (Part 1)
- Mobile App vs. Mobile Web Part II: Building For The Future of Devices
- Gamification: Turning Boring Tasks Into Adventures
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Author Archives: Jason Brewer
Mobile App vs. Mobile Web Part II: Building For The Future of Devices
Before thinking about your “mobile strategy,” step back and thing bigger: device strategy. How will you launch great experiences on all current desktops, tablets and mobile devices, while preparing yourself for devices that will hit the market over the next 5 years? More…
Gamification: Turning Boring Tasks Into Adventures
Now that technology has made it easier to introduce game mechanics into our digital experiences, people have coined the term gamification to describe this common strategy. The key to successfully gamifying your brand is focusing on creating incentives and rewards for meaningful actions, or the user will feel unfulfilled and there will be no opportunity for long term brand loyalty. More…
9 Tips For Ecommerce Startups
A simple checklist for ecommerce startups as they prepare to launch. More…
Learn To Love What You’re Good At
You know the phrase, “do what you love and you’ll never work a day in your life?” I’d like to propose a variation… “do what you love, focus on it, get really good at it, and you’ll never work a day in your life.” More…
Agency Recruitment and Selection: Go With Your Gut
Hiring should be natural. The right person comes around and seems like the perfect fit. It just so happens you have a position open for them and the prospect is poised for long term growth within the company. Let’s face it, it’s never that easy. More…
Mobile Site vs. Mobile App: What You Need to Know About Going Mobile
As an agency executive, marketer or business decision maker, you’re constantly considering your mobile marketing strategy and how much time and attention you’re devoting to mobile products and initiatives. The debate is no longer “should we” create a mobile site or optimize for mobile users, it’s now “how should we?” More…
Social Media: Are You Convinced Yet?
Even with convincing arguments from marketing directors, you have to wonder why CFOs and CEOs are sitting and waiting for more financial proof before they carve out a line for social media in their budgets, as if ROI (a very specific financial measurement) is the only metric to quantify the value of social media spend. What about brand saturation, engagement, loyalty and reputation with consumers? More…
Marketing Is Key To Indie Film Success
You need to think like a blockbuster and grind like an indie. Assume you’re going to have to do it yourself but utilize as many partners as you can in the process. It’s going to take some smarts, some serious nichebusting and probably a crazy stunt or two to get your indie film noticed. More…
