Category Archives: Design

Responsive Web Design or a Separate Mobile Website

There’s a lot of talk about how you should structure your website’s content for mobile devices, and there’s a lot of talk about what techniques and strategies can be used to build your mobile website. Let’s not confuse the two topics. More…

Business Strategy, Design, Responsive Web Design, Technology, Usability, Web, Web Design · Tagged , , , , , , , , , | Leave a comment

What is Good Customer Service: Understanding Your Clients’ Emotions to Design a Better Customer Experience

Brolik went to SXSW this year, specifically to attend the interactive conference. Colin Shaw, CEO of Beyond Philosophy gave a great lecture on differentiating your company by focusing on the emotion associated with your brand. A particular statistic stood outMore…

Branding, Design, Management, Marketing, Web Design · Tagged , , , , , | Leave a comment

Responsive Design in the Real World (Part 1)

With some experience under our belts and some time to reflect on the technique, we’ve learned that responsive design isn’t without challenges, but it’s worth every hardship. More…

Design, Responsive Web Design, Technology, Usability, Web, Web Design · Tagged , , , , , , , , , | Leave a comment

Mobile App vs. Mobile Web Part II: Building For The Future of Devices

Before thinking about your “mobile strategy,” step back and thing bigger: device strategy. How will you launch great experiences on all current desktops, tablets and mobile devices, while preparing yourself for devices that will hit the market over the next 5 years? More…

Business Strategy, Design, Responsive Web Design, Web, Web Design · Tagged , , , | 1 Comment

How Many Design Options Will You Show Me?

There is always one “correct answer” to any design problem. Instead of asking your designer for multiple design options, help your designer give you what you want through upfront discovery and iteration of a single design. More…

Design, Print Design, Web Design · Tagged , , , , , | Leave a comment