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Managing Client Expectations: For Designers

Written by Wednesday November 19th 2014

You cannot assume that your only job is to make your client happy. You also cannot disregard the opinions of your client. The ultimate goal for designers who want to build strong client relationships is to strike that delicate balance between the two.

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Tracking Matters

Written by Tuesday August 26th 2014

With so much big data and analytics options, tracking digital marketing initiatives can be daunting. Use this scrappy tool set to identify which of your initiatives are working and which are just wasting your money.

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