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We love launching brands, creating entertaining content and designing smart, friendly websites and applications. We also like to discuss our experiences and advice regarding these topics here on the Brolik Blog.-
Recent Posts
- Responsive Web Design or a Separate Mobile Website
- What is Good Customer Service: Understanding Your Clients’ Emotions to Design a Better Customer Experience
- Responsive Design in the Real World (Part 1)
- Mobile App vs. Mobile Web Part II: Building For The Future of Devices
- Gamification: Turning Boring Tasks Into Adventures
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Categories
Category Archives: Marketing
What is Good Customer Service: Understanding Your Clients’ Emotions to Design a Better Customer Experience
Brolik went to SXSW this year, specifically to attend the interactive conference. Colin Shaw, CEO of Beyond Philosophy gave a great lecture on differentiating your company by focusing on the emotion associated with your brand. A particular statistic stood outMore…
Gamification: Turning Boring Tasks Into Adventures
Now that technology has made it easier to introduce game mechanics into our digital experiences, people have coined the term gamification to describe this common strategy. The key to successfully gamifying your brand is focusing on creating incentives and rewards for meaningful actions, or the user will feel unfulfilled and there will be no opportunity for long term brand loyalty. More…
9 Tips For Ecommerce Startups
A simple checklist for ecommerce startups as they prepare to launch. More…
Better Products and Relationships Begin With Better Briefing
When you quote a project, you square away its main objectives and project goals. But what about the details? Digging deeper in that initial phase can improve final product and client relationships. More…
Mobile Site vs. Mobile App: What You Need to Know About Going Mobile
As an agency executive, marketer or business decision maker, you’re constantly considering your mobile marketing strategy and how much time and attention you’re devoting to mobile products and initiatives. The debate is no longer “should we” create a mobile site or optimize for mobile users, it’s now “how should we?” More…
Social Media: Are You Convinced Yet?
Even with convincing arguments from marketing directors, you have to wonder why CFOs and CEOs are sitting and waiting for more financial proof before they carve out a line for social media in their budgets, as if ROI (a very specific financial measurement) is the only metric to quantify the value of social media spend. What about brand saturation, engagement, loyalty and reputation with consumers? More…
Brolik Value Proposition, Round 2
I recently met a newcomer to Philadelphia at a Chamber of Commerce orientation who is positioning himself as a sales trainer that can help clients leverage social media brand strategies to increase referrals and sales. Not only is he providing an updated twist on the generic “sales coach” profession by consulting clients on a developing marketing tool that folks seem to struggle with, he realizes the importance of making sure a captive audience understands his value proposition. More…
What do you mean start a blog? I asked for SEO.
3 ways that setting up a corporate blog can get website traffic and increase customer engagement. More…
