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Websites Need to be Predictable, Not Boring

Written by Monday August 24th 2015

Where has the soul in web design gone? The web in general has grown in the right direction in terms of usability, but we've lost some of the bold creativity in the process. How can we recapture the soul? And more importantly why should we?

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Simplify Your Navigation for Better Usability

Written by Friday August 8th 2014

Your website's navigation is a crucial piece of the user experience. When executed well it will help user engagement and result in a higher conversion rate. This article will give you general guidelines for structuring your navigation to work for your user's needs.

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My Breakthrough: Get to Code Faster

Written by Friday January 24th 2014

"My breakthrough changed the way I approach building a website. Instead of thinking of every last detail of every last page, I shifted my focus to designing a system and getting to code faster." - Alex Caldwell

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