By Drew Thomas
Tuesday March 15th, 2011
The vast amount of information available on the Internet and the increasing tech-savvy of today’s business owners is fostering a new understanding of web design, application development, social media, and more. But with all the information out there, make sure you separate the facts from the buzzwords.
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By Jason Brewer
Wednesday March 2nd, 2011
As an agency executive, marketer or business decision maker, you’re constantly considering your mobile marketing strategy and how much time and attention you’re devoting to mobile products and initiatives. The debate is no longer “should we” create a mobile site or optimize for mobile users, it’s now “how should we?”
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By Jason Brewer
Monday October 25th, 2010
Customers want to interact, control and share their purchasing. Some big brands are responding, using consumer interaction and feedback as the crux of their campaigns. Here are some non-traditional campaign strategies that are quickly becoming commonplace in the digital world.
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By Matthew Sommer
Wednesday October 13th, 2010
3 ways that setting up a corporate blog can get website traffic and increase customer engagement.
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By Drew Thomas
Wednesday September 22nd, 2010
Usability is a key concept in web development. The term is self-explanatory in some ways, but it’s important to know exactly what it means in the web context and also in the larger context of the actual, physical world.
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By Matthew Sommer
Friday August 20th, 2010
As companies vie for the coveted top ten Google results for high traffic keywords and Google constantly adjusts its algorithms and methods, it takes a full time effort to stay competitive. Most small businesses don’t have the resources to devote even 20 hours a week to SEO efforts, let alone hire a team of full time experts. So, is it futile then to even try?
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By Jason Brewer
Thursday July 15th, 2010
Four questions before your website redesign: Are you engaging? Do visitors know what you do? Do you have a personality? Are you guiding your customers?
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By Drew Thomas
Wednesday March 31st, 2010
Foursquare is a relatively new social networking "game" based on exploring your city. More importantly, it's now a marketing avenue for businesses.
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By Matthew Sommer
Wednesday January 20th, 2010
Getting the most out of your online social media marketing dollars.
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By Jason Brewer
Tuesday January 5th, 2010
Would you plan a party and not invite anyone? Without any guests, it wouldn't be a very fun party. The same goes for your website launch. Your goal should be to maximize awareness and keep your users participating. Launching a website may seem like the end of a process, but it's really just the beginning.
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