We love launching brands, creating entertaining content and designing smart, friendly websites and applications. We also like to discuss our experiences and advice regarding these topics here on the Brolik Blog.
With the advancement in online marketing opportunities, it can be a challenge for a marketing director to decide what initiatives to pursue. When the question of "SEO or SEM?" arises, it is important to transition the question to a statement and learn how to balance the two, rather than deciding between them.
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Now that we are more than halfway through 2013, let's examine some of the popular web design trends that have emerged. In this article we will discuss some overarching concepts as well as some specific web design techniques.
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There are a ton of browser options out there, and for the amount of time we all spend on the Internet, you don’t want to waste any more time waiting for pages to load. To help shed a little light on the benefits and drawbacks of what’s available, I’ve created an infographic detailing the features of various browsers.
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Flat design is a recently popular term and a design style that is often described as the opposite of skeuomorphic design.
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The three main attributes of managing client relationships in today's digital age are attitude, communication, and trouble. Navigating each is as important as any other, and when working in harmony, can add serious fortitude to business relationships.
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Here are five free tools to help diversify your SEO research and improve your efforts.
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Content marketing has become one of the biggest buzz terms in online marketing for 2013. In an attempt to avoid getting lost in the buzz, I wanted to break content marketing strategies into what they really are.
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Launching a website is only half the battle. Online marketing strategy and ongoing website optimization is necessary to increase traffic and performance. At Brolik, we spent years building great websites, but recently came to the realization that as a “web” company, we’re responsible for the success and growth of the websites we build, and have the opportunity to help our clients beyond the launch.
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Previously, I wrote about how modern web design has become much more visual, with large imagery becoming the central focus. The emphasis on visuals and grid layouts is especially prevalent on social networks, like Facebook and Pinterest. Now another social media platform is joining the ranks: Google+.
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Picking out WordPress as a CMS for a company website is like buying a pre-built house with a nice shed in the back because you like the shed, then tearing down the house’s walls and building new ones with the pieces of the shed.
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