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We love launching brands, creating entertaining content and designing smart, friendly websites and applications. We also like to discuss our experiences and advice regarding these topics here on the Brolik Blog.-
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Tag Archives: Brolik
Gamification: Turning Boring Tasks Into Adventures
Now that technology has made it easier to introduce game mechanics into our digital experiences, people have coined the term gamification to describe this common strategy. The key to successfully gamifying your brand is focusing on creating incentives and rewards for meaningful actions, or the user will feel unfulfilled and there will be no opportunity for long term brand loyalty. More…
Web Typography That People Will Read
If you’re not a graphic designer, you may not realize that graphic designers pay attention to every detail of every word- right down to the space between each letter and the space between each word- striving to make content as easily digestible as possible. On the web, however, where it’s especially important to display your content well, designers tend to fall short. More…
Learn To Love What You’re Good At
You know the phrase, “do what you love and you’ll never work a day in your life?” I’d like to propose a variation… “do what you love, focus on it, get really good at it, and you’ll never work a day in your life.” More…
Agency Recruitment and Selection: Go With Your Gut
Hiring should be natural. The right person comes around and seems like the perfect fit. It just so happens you have a position open for them and the prospect is poised for long term growth within the company. Let’s face it, it’s never that easy. More…
Mobile Site vs. Mobile App: What You Need to Know About Going Mobile
As an agency executive, marketer or business decision maker, you’re constantly considering your mobile marketing strategy and how much time and attention you’re devoting to mobile products and initiatives. The debate is no longer “should we” create a mobile site or optimize for mobile users, it’s now “how should we?” More…
Putting it to Practice: Tips on Business Relationship Management
Has a business relationship ever become tense or soured due to unforeseeable snags in the plan? This tension can be due to miscommunication, falling behind schedule, not having a clearly defined scope of work, and more. If this isn’t familiar,More…
Marketing Is Key To Indie Film Success
You need to think like a blockbuster and grind like an indie. Assume you’re going to have to do it yourself but utilize as many partners as you can in the process. It’s going to take some smarts, some serious nichebusting and probably a crazy stunt or two to get your indie film noticed. More…
iPad Improving Corporate Sales, Video Market
The iPad is not just a reader or a consumer product. It just might be the perfect tool for corporate sales. More…
