Press and Publications
The Future of Marketing Agency Pricing and Compensation
CEO Jason Brewer discusses the future of marketing agencies and how we should be diversifying away from hourly billing to more performance based compensation.
Why Agency Pricing Needs to Evolve
Jason Brewer explains that the perfect client relationship starts with equal desire, risk, and commitment on both sides. Many times, this means aligning incentives and creating an agency compensation model to reward performance, not just effort.
Why Building Your Startup In "Stealth Mode" Is A Bad Idea
Jason Brewer explains why building your startup in stealth mode can be fatal, and exposes common myths about operating in stealth mode.
22 Tips from Influential Marketers as Content Marketing Evolves
Jason Brewer is featured on this list of 22 content experts discussing their top tips on standing out from the crowd as content marketing evolves.
Client Education and Post-Launch Success
CTO Drew Thomas writes about educating clients on the tools that digital agencies build and working with them to get the most out of their digital presence after a site launch.
Managing Maximum CPC: You Get What You Pay For
Senior Marketing Strategist- Bryce Liggins- ran an experiment with Brolik's AdWords campaign to test whether marketers should chase cheaper, long-tail keywords, or more expensive head terms with a limited budget. Find out what he discovered.
Why Interactive Content Marketing is the Future
Brolik CEO Jason Brewer explains why interactive content marketing is the future and how it can take brands to the next level.
Media Relations: A Quick Test to Pitch the Right Outlets
In this article, Matt Sommer highlights five quick steps that will help you judge the quality of a media relations placement in less than five minutes.
6 Sure-Fire Ways to Hire Talented Millenials
CEO Jason Brewer explains six tips for recruiting and building a team of talented millenials.
Using Motion for User Experience On Apps and Websites
CTO Drew Thomas was published in Smashing Magazine discussing the history of motion on the web, why it’s important, and what the future of motion on the web will look like.
Why Music Plays A Big Role When It Comes To Branding
Brolik’s Matt Sommer is in the press. Forbes recently quoted Matt on how music can be essential to a brand striving to connect with its audience.
Looking Beyond Common Media Query Breakpoints
CTO Drew Thomas was published in Smashing Magazine discussing responsive web design and how web designers should prepare for the future.
12 Content Marketing Predictions That Are Bound to Happen
Read Matt Sommer's prediction about the future of content marketing in this Huffington Post article.
Drew Thomas: Responsive Web Design is Hard Work
Until responsive web design simply becomes the norm, we need to stop viewing issues with a traditional mindset and accept responsive design is hard. Read this essay by Drew Thomas in .NET Magazine
Brolik: From Video Production to Interactive Agency in Last 10 Years
When video budgets started drying up during the recession, video production company Brolik took the startup route: it pivoted.
Why Responsive Web Design Has To Win Out
When considering a mobile strategy and weighing responsive design against a separate mobile website, the most important metric is how functional the website is for the user. This goes beyond better content organization for smaller screens.
CMOs' New Game: Connect The Multichannel Dots
In an era of unsurpassed technology, tools, and resources, it's nothing short of ironic that business’ ability to connect with customers effectively- and drive the desired level of brand loyalty- is more difficult than ever. Jason Brewer weighs in.
5 Ways To Create A Likable Content Marketing Strategy
Jason Brewer breaks down content strategy, relating it to themes in the real world.
The Right Questions About Your Digital Strategy
A marketing director is faced with countless decisions to make and directions to take a company. Additionally, once decisions are made, it is important to constantly reevaluate them and tweak strategies to stay ahead of the curve.