While it may be daunting, marketing agencies should take responsibility for designing a strategy based on metrics, ROI and measurements of success.
"In order to really take advantage of new possibilities, initiatives need to be aligned and integrated." - Matt Sommer, COO
"Over the last year, I improved the way I speak to a potential client. Now it’s all about solving problems and growing their business. Features and capabilities are secondary." - Jason Brewer, CEO
Digital Marketers far and wide, look no further for Google Tag Manager Help.
In addition to positioning yourself as a thought leader to clients or others outside of your company, a corporate blog is an invaluable way to communicate your expertise and keep everyone up to date within your company.
Responsive design is essential to e-commerce platforms. Your CMO, not your CTO, should be leading the charge!
Can't we just be friends? Why do we have to argue the case between Responsive Website, and Native Mobile Application? Why not both?
It’s important to project the best image of your business, and your website is no exception to this rule. The web is likely the first place your customers and potential customers are going to look to learn about your business. Check out this list to see if it's time for a redesign.
One small digital marketing team may be better than an army of specialists.
Licensing Leverage, our responsive web developer framework and CMS, is tempting. We've considered it for over a year, and even planned pricing models and started writing full documentation. However, we decided that the product is more valuable to us and our clients if it stays in house. We built it for us, and it's staying that way for now.