digital strategy Articles


Tracking Digital Marketing

Tracking Matters

By Tuesday August 26th, 2014

With so much big data and analytics options, tracking digital marketing initiatives can be daunting. Use this scrappy tool set to identify which of your initiatives are working and which are just wasting your money.

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Facebook 20% Rule

3 Tips for Beating Facebook’s 20% Rule

By Monday August 4th, 2014

In the last several months, Facebook has been making small changes to their platform so quickly that it can be difficult to keep up. There have been few changes to the Facebook platform that we have found more annoying than the “20% rule.”

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