"My breakthrough changed the way I approach building a website. Instead of thinking of every last detail of every last page, I shifted my focus to designing a system and getting to code faster." - Alex Caldwell

"In order to really take advantage of new possibilities, initiatives need to be aligned and integrated." - Matt Sommer, COO

"Sometimes getting back to your roots can inspire you to keep moving forward." - Drew Thomas, CCO

"Over the last year, I improved the way I speak to a potential client. Now it’s all about solving problems and growing their business. Features and capabilities are secondary." - Jason Brewer, CEO

Licensing Leverage, our responsive web developer framework and CMS, is tempting. We've considered it for over a year, and even planned pricing models and started writing full documentation. However, we decided that the product is more valuable to us and our clients if it stays in house. We built it for us, and it's staying that way for now.

As 2012 comes to an end, it seems like a good time to toss around some ideas for what 2013 will hold. Here is one prediction from each of us here at Brolik.

We recently launched the new Everlast.com, and we'd love to tell you why it's so exciting.

Brolik new hire Matt Segal looks to bring some national accounts into the fold. Initial focus will be in the following areas: web and mobile commerce markets, marketing and branding via smart phone applications and social media marketing.

You know the phrase, “do what you love and you’ll never work a day in your life?” I’d like to propose a variation... “do what you love, focus on it, get really good at it, and you’ll never work a day in your life.”

July is a perfect time to step back, evaluate your brand and processes, and consider enhancements.

At the core of all sales and marketing success is a strong relationship with your customer. You create trust, loyalty and expectation because of quality and consistency. However, sales and marketing are often approached with an ROI mindset, with no emphasis on customer lifetime value.

Sales is a numbers game. You will never find a salesperson that bats a thousand (in leads:closed business) because there are simply too many uncontrollable client variables. The best way to "Always Be Closing" is to populate your pipeline with enough strong leads to combat the likelihood that nothing will close.