Holston had access to internal web development resources that were focused on WordPress websites, so it was important to not only use this platform, but to make sure that we built around common standards, like Gutenblocks, that would make it easy for another development team to pick up where we left off.

In addition to building on WordPress, we wanted to make sure that we were handing over a scalable platform that included all of the tools that they would need to evolve the site as the school grows. Our component system included all of the key building blocks for laying out content clearly and effectively, allowing them to easily piece new pages together that were consistent with the rest of the website.

An important goal with the website was to show potential parents and students the breadth of courses that Holston offered. So a course catalog was built to make courses easily searchable, with filters to help users find exactly what they need. This also served as a great foundation for SEO, bringing in people who search for specific courses.