Ecommerce Marketing Built for Small Businesses

We help ecommerce and DTC brands turn ad spend, search traffic, and email into predictable, profitable growth. 

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Jeff Bradley

Founder, Bradley Baseball Gloves

“A year ago, my company Bradley Baseball Gloves needed a jump start. Sales were leveling off and I didn't feel we were capitalizing on a youth baseball market that seemed ready to explode. Enter Brolik. After a fairly quick assessment of Bradley Baseball's strengths and weaknesses, the team at Brolik went to work. Almost immediately, our visibility was improved. More eyes on the website and the product led to the growth I was needing. As our working relationship has grown, I've trusted Brolik to improve our advertising, email campaigns and the look of BradleyBaseballGloves.com. I could not be happier. When we have our monthly calls, I basically tell them to ‘keep on cooking.’”

Why Partner With Brolik for Ecommerce Marketing?

Most brands find us when growth stalls and the reason isn't obvious. A channel that carried you for years loses steam, or revenue holds but no one can say why. The real problem is visibility, because when you can't see what's working, every decision becomes a guess. We fix that by bringing your marketing under one roof, with strategy, paid media, SEO, content, email, and web working from one plan instead of pulling in different directions. From there we focus on the highest-impact opportunities, tie every move to real revenue, and keep refining, so growth becomes something you control rather than something you hope continues.

  • One Team, One Plan
    No need to piece together freelancers or one-trick agencies. You get a complete team, an expert in every discipline, and a senior strategist directing the way.
  • Focused on ROI
    We anchor everything to the metrics that actually shape your bottom line, from return on ad spend to customer lifetime value and average order value.
  • A System You Can See
    You get end-to-end tracking and clear reporting so you can make data-backed decisions with confidence. 
  • No Commission on Ad Spend
    Our recommendations serve your growth, not our margin. We're never incentivized to inflate your budget.

Ecommerce Project Highlights

See Marketing Case Studies

Bradley Baseball: Best Revenue Year, Ever

This DTC youth glove brand needed assets to fuel a full year of campaigns on a tight budget. Brolik planned and shot a single photo and video production that powered nine months of marketing. Bradley’s May and June beat their highest-ever month, during their highest-revenue year yet.

Russo Music: More Value From Every Ad Dollar

Russo Music competes with much larger retailers in a market where margins are tight and every sale matters. Brolik reworked Russo’s Meta strategy to move beyond low-cost conversions and find a more profitable path to ecommerce growth, testing campaign objectives, creative, and retargeting along the way.

Muddworks: A Shopify Site for the Holidays

Muddworks turns leftover coffee grounds into sustainable exfoliating soap. On a tight budget and timeline, Brolik built a streamlined Shopify store, shot bold product photography, and wove the founder's sustainability story through the site. It launched in time for the year-end push.

Tom Bell

CEO, tix4cause

“We have been working with the Brolik team for a couple of years and have relied on them for all aspects of our marketing. Their team is talented and communicative through out the process and always deliver on time. They have the perfect balance of creative and quantitative skills to leverage data to drive the best decision making and strategic path forward to success.”

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Turn Your Ecommerce Marketing Into a Growth Engine

Our approach starts with your business, customers, products, and goals. We look at what's already working, identify opportunities for growth, and determine where focused marketing efforts can make the biggest difference. From there, we bring the right channels and specialists together and work in stages, setting a target, hitting it, then setting the next. Each win brings more momentum, until the growth engine is firing on all cylinders.

Our Approach to Digital Marketing

Acquisition
Reach more of the right customers through paid media, search, content, and other channels that align with your business and audience.
Conversion
Turn more of your existing traffic into customers by improving the digital experience, from landing pages and product discovery through the path to purchase.
Retention
Build stronger customer relationships and increase lifetime value through email, lifecycle marketing, content, and other retention strategies.
Optimization
Connect marketing activity to revenue, understand what's driving performance, and continually refine your investment.

FAQs About Ecommerce Marketing

View All FAQs
How does Brolik drive ecommerce growth?

We combine the right mix of channels, including paid search, SEO, social, and email, with clear analytics that show exactly what's working. From there we optimize and expand based on the data, doubling down on what returns the most and cutting what doesn't. Every effort ties back to revenue, ROAS, and lifetime value, not vanity metrics.

Which ecommerce platforms do you work with?

We work across Shopify, WooCommerce, and other major platforms, handling everything from SEO and paid media to design and development, all in-house. Over the years, we’ve seen it all.

What marketing channels should I invest in for ecommerce?

There isn't a universal channel mix that works for every ecommerce business. We determine where to invest based on your audience, products, margins, customer journey, existing performance, and growth goals. That might include digital advertising, SEO, content, email, or website optimization.

How can I increase ecommerce sales without simply increasing my ad spend?

Growth doesn't always require spending more to acquire more traffic. We look for opportunities across acquisition, conversion, retention, and customer value to improve the return on the traffic and customers you're already generating. That said, a certain level of ad spend is necessary to see meaningful results, and increasing ad spend should be your goal — once we have a proven system with a strong ROAS, increasing ad spend means increasing revenue.

How do you measure ecommerce marketing performance?

We connect our marketing strategy and initiatives directly to business outcomes, tracking metrics such as revenue, order volume, average order value, customer acquisition cost, ROAS, conversion rate, payback period and customer lifetime value.

How quickly will we see results?

After we launch marketing, we typically see results from digital advertising in the first few months, while SEO, content, and other long-term initiatives take more time to build momentum. We set clear expectations up front and report progress against KPIs from day one.

Does Brolik take a percentage of ecommerce ad spend?

No. We don't take a commission or margin on client ad spend. Advertising platforms bill you directly, and our recommendations are based on what we believe is the right investment for your business, not based on driving a higher ad spend.

Ready to Invest in Ecommerce Marketing?

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