Building Client Projects with a Minimum Viable Product (MVP) Approach
The MVP model works great for startups, but does it work in an agency/client setting?
The Brolik blog
We love launching brands, creating entertaining content and designing smart, friendly websites and applications. We also like to discuss our experiences and advice regarding these topics here on the Brolik Blog.
Keyword Research for Non Rocket Scientists
Keyword research can be very time consuming, challenging and cumbersome, but it serves as one of the most important first steps of SEO.
Blogging Tips: How To Build A Team of Content Creators
Getting consistent blogging from your in-house team is challenging. Over 5 years we've tried many things– I've laid out the good and bad in this article.
User Experience = Human Experience: a Lesson on Usability
Human behavior is greatly influenced by unconscious thought. With a basic understanding of human cognition, we can help anticipate user behavior.
Understanding and Measuring the ROI of Your Marketing
This article will lay out a top level understanding and method for you get a quick estimate of how your investment in marketing is paying off, and to show how difficult it is to get a finite, accurate answer.
What is UX? Good User Experience is Good Customer Experience
User experience, or UX, is often overlooked as an important factor in a company's overall customer experience. It shouldn't be.
The Top 6 Client Complaints About Designers (and How to Deal with Them)
If you’re a designer, you’re no stranger to the stereotypical client commentary; “Can you make the logo bigger?” “We want it to POP!” and the like. We’re all familiar with the ridiculous and sometimes painful things clients say. But how often do we stop to think about the flip side of the coin?
Questions To Ask Before You Hire A Website Design Company
Make sure your project scope, needs, expectations and values line up well with the website design company that your hire.
How Much Does a Custom Website Cost?
Custom website costs will vary based on your company size, extent of needs, features and functionality, and the quality and experience of your website design company. So how do you decide what company, budget and website solution is right for you?
Custom Website Design vs. Template
Unsure whether to go custom or template with your website? This article outlines the reasons to choose each option, based on factors like company size, needs, functionality and budget.
Call Tracking and How it Can Save Your Business
Call tracking and recording allows for the connection of various online marketing initiatives with clients' sales providing a clear direction for making campaign improvements.
Installable Web Apps May Be the Future of the Open Web
Installable web apps are apps that can be installed on phones or tablets outside of the device's app store. They also may be the future of the open web and apps in general.