The Brolik blog

We love launching brands, creating entertaining content and designing smart, friendly websites and applications. We also like to discuss our experiences and advice regarding these topics here on the Brolik Blog.

My Breakthrough: Anticipating Problems

"Have you ever had that feeling, where you remember something you did as a young kid and then just cringe and wonder what the hell you were thinking? Well, you can get that feeling when developing too, and it’s a massive headache." - Kyle Jasso, Developer

My Breakthrough: Authentic Project Management

"Project management becomes more collaborative when you’re having genuine, results-oriented conversations." - Jason Monte, Account Executive

Digital Marketers Are Crazy For Not Using This

Digital Marketers far and wide, look no further for Google Tag Manager Help.

On Thought Leadership and Corporate Blogs

In addition to positioning yourself as a thought leader to clients or others outside of your company, a corporate blog is an invaluable way to communicate your expertise and keep everyone up to date within your company.

Making a Case for Integrated Digital Marketing Strategies

One small digital marketing team may be better than an army of specialists.

We Built A Responsive Web Design Framework, But It's Not For Sale.

Licensing Leverage, our responsive web developer framework and CMS, is tempting. We've considered it for over a year, and even planned pricing models and started writing full documentation. However, we decided that the product is more valuable to us and our clients if it stays in house. We built it for us, and it's staying that way for now.

Why Big Brands Should Use a Boutique Marketing Agency

Are you a big brand weighing the value of working with a smaller agency? Learn how the boutique agency can help you reach your goals, reenergize your brand and do it all while maximizing your effort and budget.

"SEO or SEM?" The Wrong Question

With the advancement in online marketing opportunities, it can be a challenge for a marketing director to decide what initiatives to pursue. When the question of "SEO or SEM?" arises, it is important to transition the question to a statement and learn how to balance the two.

Getting the Most out of Free Organic Search Engine Optimization Tools

Here are five free tools to help diversify your SEO research and improve your efforts.

WordPress is Not for Developers

Picking out WordPress as a CMS for a company website is like buying a pre-built house with a nice shed in the back because you like the shed, then tearing down the house’s walls and building new ones with the pieces of the shed.

Corporate Video Production Is Dead

The traditional corporate video, testimonial video and sales video are fading away, leading to more human web video content.

How Rehab Financial Group Increased Leads Using Digital Strategy

Rehab Financial Group started working with Brolik in 2012 to improve their digital strategy, increase traffic and secure more loans for their clients. It turned out to be a good decision for the company. I discussed the process with Rehab Financial Group's president, Susan Naftulin.